tag:blogger.com,1999:blog-17898384.post3740410022256074807..comments2024-03-25T21:41:06.801-07:00Comments on Mobile Opportunity: Phones = carsMichael Macehttp://www.blogger.com/profile/17966107280587843091noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-17898384.post-20000326342682250572006-12-09T02:27:00.000-08:002006-12-09T02:27:00.000-08:00Thank you, Michael.
"Thus the high usage of subsi...Thank you, Michael.<br /><br />"Thus the high usage of subsidized cameraphones ("here's a free camera that goes with the phone you were going to buy anyway") but the very low usage of MMS to send those pictures to anyone else (because that costs money)."<br /><br />That's it. The network operators are still not at the level of TV broadcasters when the advertisers pay for the traffic.<br /><br />The whole idea is that how the Internet became the drive for computer industry a decade ago so the cell computers (a dual display solution - http://geocities.com/gene_technics) enable the mobile advertising with the full capabilties of placing the banner and context-sensitive ads on the permanent advertising area - the second display of a cell computer.Michael Molinhttps://www.blogger.com/profile/17240638273366412327noreply@blogger.comtag:blogger.com,1999:blog-17898384.post-27119060133956396282006-12-08T10:10:00.000-08:002006-12-08T10:10:00.000-08:00Good point, Michael. I should have added that the...Good point, Michael. I should have added that the fourth and biggest segment of the mobile phone market is people who want their phone just to be a phone and aren't interested in <i>any</i> of this other stuff.<br /><br />Over time they may get interested, but today about 60%-70% of the mobile phone user base isn't interested in paying extra for anything -- not games, not photos, not browsing, not GPS, not anything. If you give it to them free, they may play with it, but as soon as they have to pay they lose interest.<br /><br />Thus the high usage of subsidized cameraphones ("here's a free camera that goes with the phone you were going to buy anyway") but the very low usage of MMS to send those pictures to anyone else (because that costs money).Michael Macehttps://www.blogger.com/profile/17966107280587843091noreply@blogger.comtag:blogger.com,1999:blog-17898384.post-31464180491967256952006-12-08T03:31:00.000-08:002006-12-08T03:31:00.000-08:00It's just a choice: what you want - a phone or com...It's just a choice: what you want - a phone or computer handy.Michael Molinhttps://www.blogger.com/profile/17240638273366412327noreply@blogger.com